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Caddis Acquired by Lewis Communications

Caddis, a Nashville-based digital marketing firm, was recently acquired by Lewis Communications.

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Email Marketing on Black Friday
Content Marketing

Email Marketing on Black Friday

When social media channels get clogged with marketing messages, email is the way to reach consumers.

ExpressionEngine 3 Roadmap
Web Development

ExpressionEngine 3 Roadmap

ExpressionEngine 3 is out and we've been working hard to update our open source add-ons. Check out our roadmap for the details.

Development Workflow and Quality Code
Web Development

Development Workflow and Quality Code

Creating a workflow for high quality web development requires a purposeful approach and discipline. Here are some tips.

What Matters Right Now?
Digital Strategy

What Matters Right Now?

Own your website's first impression by following these three steps that ensure your audience will go deeper.

HTTPS and The Modern Web
Web Development

HTTPS and The Modern Web

In order to help keep our users safe, to improve our Google ranking, and to take advantage of the emerging SPDY protocol, adopting HTTPS becomes an easy decision.

CreativeMornings Comes to Nashville
Design Services

CreativeMornings Comes to Nashville

​Once a month on a Friday morning, people commune together to enjoy breakfast, coffee, and a lecture from a local creative. It's free, and it's finally in Nashville.

The Importance of Writing Great Product Descriptions
Content Marketing

The Importance of Writing Great Product Descriptions

The idea behind writing product descriptions is to sell the product. Whether that means writing imaginative scenes or listing specifications, the customers should feel like they need that product after leaving.

​'In Union There is Strength'
Digital Strategy

​'In Union There is Strength'

Caddis helped out at the Special Olympics Tennessee Summer Games and had a great time. Business Development Director, Alex Via, writes about what the experience taught him about unity.

How To Get the Most from Attending a Meetup
Digital Strategy

How To Get the Most from Attending a Meetup

Every niche, industry and job seems to have a Meetup these days. Here's some helpful steps to make the effort actually worth your time.

A Shameless Plug for Great Content
Content Marketing

A Shameless Plug for Great Content

​No matter how great your product or service is, nobody will buy it if they don’t know they need it. Great content can inspire, educate and be the equalizer that promotes your value.

SEO Intern: What I've Learned So Far
Digital Strategy

SEO Intern: What I've Learned So Far

A few months ago I dove into the waters of the SEO realm. Today, I'm still alive and learning about Ping-Pong and the real definition of Search.

The Free High Quality Non-Stock Photo Sources You've Always Wanted
Content Marketing

The Free High Quality Non-Stock Photo Sources You've Always Wanted

One of the biggest challenges of blogging is sourcing images legally, efficiently and effectively. Hopefully these resources will help you meet the challenge!